10 Critical Reasons Why Your Business Needs Email Marketing

Progressive technologies today compel modern businesses to embrace the available marketing tools that are modern and cost effective. This includes email marketing that can impact the bottom line of the business tremendously, especially when there is a host of reasons to adopt this approach. Below are 10 critical reasons to engage in email marketing for any business to survive in the ever growing competitive market of this era. 1) Direct communication A good and successful business must know its customers and potential leads; its targeted audience. There must be an open and direct channel to communicate with the customers or potential leads regularly to have the company stayed on the consumers mind and heart. Communicating directing with the customers is what email marketing specializes in; business updates and product/service promotions can be directly channeled to targeted and loyal customers who can provide the best of feedback and critique for improvement. The variety of communicat
http://bit.ly/1iKvwaK